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Digital designer with over 15 years of experience. Taking projects from proposal to completion and everything in between.

Personal statement

I am a versatile and driven User Interface Designer with the ability to swiftly fit into large organisations and agency environments. I have a demonstrated record of working effectively in cross-functional teams. My technical expertise spans digital and print media, and I possess a high level of proficiency in HTML, CSS, and WordPress customisation.

I have successfully delivered various projects throughout multiple sectors, from project kick-off, initial concepts, testing and final delivery. I prioritise inclusive design and innovation and possess strong qualities such as attention to detail, iterative thinking, exceeding expectations, creativity, and teamwork.


WiggleCRC – UI/UX Designer 10/2023 – Present

I am responsible for creating high-quality UI designs that showcase the WiggleCRC brand and build upon the design aesthetics and functionality across all desktop, mobile, and app touchpoints.

I create and maintain responsive components for the enterprise-level Core design system, ensuring a consistent experience for customers and internal teams.

I was part of a team that included UX designers, developers, product owners, and business analysts. Our goal was to support product goals across the company. We followed a user-centred design approach in a fast-paced Agile environment, creating concepts, prototypes, and atomic design elements.

Monster Creative – Senior Digital Designer 06/2021 – 09/2023

As the Senior Digital Designer at Monster Creative, I supervised the planning and design of all projects from inception to completion. My responsibilities include closely liaising with clients, gathering requirements, and translating them into visually captivating designs.

At the beginning of each project, I engage in discussions with clients to gain a deeper understanding of their goals and objectives. By conducting meetings and consultations, I define the project scope and establish a clear brief. To build a strong foundation for the design stages, I create wireframes and design systems for each web project along with comprehensive UI designs and handover documentation.

Impact Media – UX/UI Designer: 02/2021 – 06/2021

Impact Media is a top WordPress agency in the UK, known for its UX-centred approach. As a UX/UI designer, I was responsible for designing client websites, from the initial sketches and wireframes to the final designs. Once the designs were completed, I handed them over to the development team and supported them throughout the build process.

My role also involved working directly with the clients and collaborating with the management team to find effective solutions for the brief. In addition to this, I led a project to create a UI framework that the Impact Media team could utilise for future web projects.

Oyster Marketing & Design – Senior Web Designer: 11/2006–07/2020

As the Lead UI Designer at Oyster and a founding member of the Digital Team, my responsibilities involved overseeing innovation, planning, creativity, and quality assurance of all digital projects. I always adopted a highly creative approach to projects, focusing on delivering exceptional user experiences. As part of my role, I sourced and supported the implementation of code and techniques that achieved the best possible functionality while seeking diversity and innovation across every project.

Redbox Print Management – Graphic/Web Designer: 02/2005–11/2006

After graduating from university, I started working at Redbox, a company that collaborated with local businesses to develop both online and offline projects. My role there was to oversee the delivery of print and digital projects, ensuring that they were consistent and well integrated. Working with a small team, I gained a lot of practical experience and had the opportunity to use my initiative to solve problems and challenges. It was a great learning experience for me, and I am grateful for the opportunity to work there.

Key Skills

  • Strong user interface design background, creating user-centred customer experiences with consistent UI across all digital media, low and high fidelity wireframes and prototypes, experience in graphic/brand design for web, mobile, product, print.
  • Extensive knowledge of design techniques, principles and best practice, including user-centred, inclusive design & WCAG guidelines.
  • Experience working with and maintaining enterprise-level design systems, creating components based on atomic design principles.
  • The creation of concepts, storyboards and user flows based on requirements from briefs and user feedback.
  • Experience working with fast-paced Agile teams and producing iterative designs and concepts.
  • Excellent knowledge of Figma, Adobe CS, Sketch, InVision; collaboration via Miro, MS Teams, Slack, Skype, Jira/Confluence and documenting via EightShapes Specs.
  • Good knowledge of HTML and CSS, content management system best practice with some experience in PHP/JavaScript.
  • Creative, flexible, methodical and able to work under pressure and meet deadlines.
  • Innovative and creative, with strong visual skills, attention to detail and a keen eye on current trends within the design and development industry.
  • Excellent work ethic, time management and interpersonal skills. Able to convey ideas to key stakeholders, interpret feedback to create visually stunning yet accessible designs.